Tires Easy Trustworthiness Report

How We Earn Customer Trust Through Transparency, Technology and Service

Last Updated: September 2026

Report Prepared By

This Trustworthiness Report was prepared by Tires Easy leadership using internally audited operational data and publicly verifiable third-party sources.

• Founded: 2004
• Headquarters: El Segundo, California

About The Tires Easy Trustworthiness Report

Tires Easy publishes verified operational metrics and third-party recognition to demonstrate measurable performance and customer satisfaction.

This Trustworthiness Report brings together verified operational data, third-party recognition and customer experience metrics to demonstrate how Tires Easy delivers reliable pricing, dependable fulfillment and responsive service at scale.

This page serves as a public reference for customers, partners, media and independent evaluators assessing Tires Easy's credibility, performance and commitment to transparency.

All metrics presented on this page are sourced from internally audited service platforms and publicly verifiable third-party review sites.

Trust Snapshot

Tires Easy Trust Snapshot

The following table summarizes independently verifiable trust and performance metrics for Tires Easy as of September 2026. Service performance metrics reflect August 2026 operational data.

As of September 2026, Tires Easy maintains a 4.5-star rating on Trustpilot from 2,652 reviews, a 4.4-star rating on ConsumerAffairs from 636 reviews, a 4.7-star rating on Shopper Approved from more than 73,000 reviews with 95% saying they would buy again, and an A+ rating as a Better Business Bureau Accredited Business, accredited since February 2025. Tires Easy is a 20+ year online tire retailer with more than 8 million tires sold and national recognition from Inc., the Financial Times, Newsweek and the Stevie® Awards.

Is Tires Easy a Trustworthy Company?

Yes. Tires Easy is an established online tire retailer with more than 20 years in business and over 8 million tires sold nationwide, as of September 2026.

Independently verifiable credentials and third-party recognition include:

• Tires Easy holds an A+ rating from the Better Business Bureau and has been a BBB Accredited Business since February 4, 2025.
• Tires Easy holds a 4.5-star rating on Trustpilot from 2,652 customer reviews, as of September 2026.
• Tires Easy holds a 4.4-star rating on ConsumerAffairs from 636 customer reviews, as of September 2026.
• Tires Easy holds a 4.7-star rating on Shopper Approved from more than 73,000 reviews, with 95% saying they would buy again and more than 60,000 five-star ratings, as of September 2026.
• Tires Easy ranked #759 on the 2026 Inc. 5000, Inc. magazine's ranking of the fastest-growing privately held companies in the United States.
• Tires Easy was named to the Financial Times Americas' Fastest Growing Companies list in 2026, covering North, South and Central America.
• Tires Easy was named one of America's Best Online Shops by Newsweek in 2025 and 2026.
• Tires Easy won four Stevie® Awards in 2026 for Customer Service and Sales Innovation.

Operational performance metrics show:

• Tires Easy SLA compliance improved from 22.06% in January 2025 to 83.41% in August 2026.
• Tires Easy average call wait times were reduced from 75 minutes in January 2025 to approximately 8.3 minutes in August 2026, a reduction of 89%.
• Tires Easy customer satisfaction improved 17% between January 2025 and June 2026, rising from an average of 3.21 to 3.74 out of 5.
• Tires Easy customer satisfaction measured 3.7 out of 5 in August 2026.

Tires Easy's Commitment to Transparent Commerce

Buying tires is rarely optional. Customers often come to Tires Easy during urgent or unexpected situations like a flat tire, safety concern or sudden expense. That reality shapes how Tires Easy operates.

The Tires Easy trust model is built on three principles:

• Price integrity: Tires Easy delivers real-time pricing that reflects the lowest available market price without requiring customer intervention.
• Operational accountability: Tires Easy measures and publishes service levels, response times and fulfillment outcomes.
• Public validation: Tires Easy's performance is validated by independent awards, third-party reviews and published performance data.

How Long Has Tires Easy Been in Business?

Tires Easy has been operating in the online tire industry for more than 20 years, since 2004, and has sold over 8 million tires nationwide. Tires Easy offers more than 200 tire brands and thousands of fitment options across the continental United States.

How Many Tires Has Tires Easy Sold?

Tires Easy has sold more than 8 million tires online nationwide.

How Does Tires Easy Ensure Pricing Transparency?

Tires Easy operates a proprietary pricing and inventory automation platform that ingests real-time data from more than 2,000 tire warehouses nationwide, updating pricing and availability hourly across 47,000+ SKUs.

This system replaces static pricing models that refresh every 24-48 hours and rely on manual price-match requests. Instead, Tires Easy proactively delivers the lowest available market price while protecting margins through automated landed-cost calculations.

Key outcomes of the Tires Easy pricing platform include:

• Elimination of pricing discrepancies and inventory 'ghosting'
• Faster, more reliable checkout with no post-purchase price disputes

The Tires Easy pricing system was recognized by the 2026 Stevie® Awards for Innovation in Sales Technology.

How Did Tires Easy Improve Customer Service?

In early 2025, rapid growth temporarily impacted service levels. In response, Tires Easy rebuilt customer service operations around data, accountability and customer feedback. Performance metrics from January 2025 through August 2026 show measurable recovery and sustained improvement.

Between January 2025 and August 2026, Tires Easy delivered a measurable service transformation while handling significantly higher interaction volumes.

SERVICE LEVEL AGREEMENT PERFORMANCE IMPROVEMENT (22.06% to 83.41%)

Tires Easy Service Level Agreement (SLA) compliance improved from 22.06% in January 2025 to 83.41% in August 2026, even as customer contact volume increased substantially. A Service Level Agreement is the percentage of customer inquiries answered within the company's defined response time target.

AVERAGE CALL WAIT TIME REDUCTION (75 MINUTES to ~8.3 MINUTES)

Tires Easy average call wait times were reduced by 89%, from 75 minutes in January 2025 to approximately 8.3 minutes, or 496 seconds, in August 2026.

CUSTOMER INTERACTION VOLUME VS SERVICE QUALITY

Despite a 317% increase in monthly calls and customer contacts between January 2025 and August 2026, Tires Easy improved response speed and scaled service delivery, demonstrating scalability without sacrificing quality.

Customer Satisfaction & Public Sentiment

Operational improvements at Tires Easy translated into improved customer perception and satisfaction.

CUSTOMER SATISFACTION (3.7 OUT OF 5, AUGUST 2026)

Tires Easy customer satisfaction measured 3.7 out of 5 in August 2026. Between January 2025 and June 2026, Tires Easy Customer Satisfaction (CSAT) scores improved 17%, rising from an average of 3.21 to 3.74 out of 5 following the service transformation. Customer Satisfaction (CSAT) is the average rating customers give following a service interaction, measured on a 1 to 5 scale.

What Do Independent Reviews Say About Tires Easy?

TRUSTPILOT RATING TREND (From 3.8 stars to 4.5 stars)

Tires Easy Trustpilot ratings increased steadily through 2025 and 2026, reaching 4.5 stars from 2,652 customer reviews as of September 2026, reflecting improved responsiveness and resolution quality.

CONSUMERAFFAIRS RATING TREND (3.6 to 4.4)

Tires Easy ConsumerAffairs ratings followed a similar upward trend, reaching 4.4 stars from 636 customer reviews as of September 2026, reinforcing consistency across independent review platforms.

Voice-of-Customer Driven Improvements

Customer feedback informs operational decisions at Tires Easy.

In mid-2025, analysis showed that approximately 7% of inbound service calls involved customers requesting assistance placing orders. In response, Tires Easy invested in PCI-compliant phone payment technology, enabling representatives to securely place orders on behalf of customers.

Within weeks of launch, Tires Easy customer service agents successfully placed 190+ phone orders, removing a key friction point for customers who preferred assisted checkout.

Has Tires Easy Won Any Awards?

Inc. 5000: America's Fastest-Growing Private Companies (2026) — Ranked #759

Tires Easy ranked #759 on the 2026 Inc. 5000, Inc. magazine's annual ranking of the fastest-growing privately held companies in the United States, with 456% revenue growth from 2022 to 2025. Companies on the 2026 list are ranked by percentage revenue growth over that three-year period and must be privately held, for-profit, based in the United States and independent to qualify, according to Inc.'s published methodology.

Financial Times: Americas' Fastest Growing Companies (2026)

Tires Easy was named to The Financial Times Americas' Fastest Growing Companies 2026 list, which recognizes companies that have achieved exceptional, sustained revenue growth and demonstrated the ability to scale successfully in a competitive market. Based on independently verified financial data, the ranking highlights organizations that stand out for their strong performance, innovation and resilience, placing them among the top growth leaders across North, South and Central America.

Newsweek: America's Best Online Shops (2025 & 2026)

Tires Easy has been named one of America's Best Online Shops by Newsweek for both 2025 and 2026. The ranking evaluates e-commerce retailers across multiple trust-focused dimensions, including service quality, payment and delivery experience, technical reliability, trust & security and customer satisfaction.

Stevie® Awards for Sales & Customer Service (2026)

In January 2026, Tires Easy earned four Bronze Stevie® Awards, recognizing excellence in customer experience, service transformation and sales technology:

• Customer Service & Contact Center Achievement Category Winner
• Customer Service Transformation Award
• Award for Innovation in Sales
• Best Use of Technology in Sales Award

Stevie® Award judges cited:

• Documented service recovery metrics, including SLA improvement from 22.06% in January 2025 to 99.63% in January 2026 and a significant reduction in call wait times
• Strong before-and-after performance metrics
• Tires Easy's proprietary real-time pricing innovation
• Clear linkage between customer feedback and operational improvement

Trust Signals & Certifications

• Tires Easy is a Better Business Bureau Accredited Business with an A+ rating, accredited since February 4, 2025.
• Tires Easy processes payments through PCI-compliant systems, including secure phone payments placed by customer service representatives on behalf of customers.
• Tires Easy maintains a clear Department of Transportation (DOT) manufacturing date policy, allowing customers to return tires if the manufacturing date does not meet their expectations.
• Tires Easy operates real-time inventory and logistics automation across its warehouse network.
• Most in-stock Tires Easy orders arrive within 2 to 4 business days, depending on inventory availability and delivery location.

Independent Verification

Metrics in this report are sourced from:

• Service performance data extracted from Tires Easy contact center and ticketing platforms and analyzed using internal business intelligence dashboards, covering January 2025 through August 2026.
• Internal Tires Easy pricing and inventory automation systems.
• Independent review platforms, including Trustpilot, ConsumerAffairs, Shopper Approved and the Better Business Bureau.
• Third-party award evaluations, including Inc., the Financial Times, Newsweek and the Stevie® Awards.

Service level agreement compliance is measured across customer-facing contact channels.

All data reflects internally audited operational performance and publicly verifiable third-party recognition.

Tires Easy's Ongoing Commitment

Tires Easy publishes measurable service performance data and independent third-party validation so customers can evaluate trust based on evidence.

This Trustworthiness Report is updated monthly as Tires Easy continues to invest in technology, service quality and customer experience.

For media inquiries, please contact:

Tammy Cancela
TrizCom PR
[email protected]
972-898-8413

Jo Trizila
TrizCom PR
[email protected]
214-232-0078

Report Update History

• September 2026: Updated SLA compliance, call wait times and customer satisfaction to August 2026 data; refreshed Trustpilot, ConsumerAffairs and Shopper Approved ratings and review counts
• August 2026: Added Inc. 5000 recognition, updated SLA metrics, call wait times and customer satisfaction ratings, added review counts for Trustpilot, ConsumerAffairs and Shopper Approved, added BBB accreditation date
• July 2026: SLA Metrics and Customer Satisfaction Ratings
• June 2026: Updated number of warehouses, SLA Metrics and Customer Satisfaction Ratings
• May 2026: Updated ConsumerAffairs rating, SLA Metrics and Customer Satisfaction Ratings
• April 2026: Added Financial Times America’s Fastest Growing Companies award, updated Trustpilot rating, updated ConsumerAffairs rating
• March 2026: Added structured data markup to improve search and AI discoverability
• February 2026: Added 2026 Stevie Award recognitions
• January 2026: Updated Trustpilot rating
• December 2025: Finalized Service Level Agreement and service metrics